Ted Baker administrators set to outline payout hopes for creditors | City & Business | Finance

Ted Baker’s creditors could find out how much they are likely to get back from the collapsed fashion chain as early as this week.

Administrator Teneo is poised to publish its first report for creditors of No Ordinary Designer Label (NODL), the former UK licence holder of Ted Baker, which will set out what went wrong at the company and the likely prospects of recovering the money that it owes them.

Teneo is also expected to confirm that Mike Ashley’s Frasers Group has fended off competition from the likes of Next to acquire the UK licencing rights to Ted Baker.

NODL fell into administration in late March after promised investment from Dutch retail group AARC failed to materialise.

US licensing group Authentic Brands, which has owned the Ted Baker brand since August 2022, terminated AARC’s management contract with NODL when it failed to make good on its promises to invest in the firm. However Authentic could not prevent NODL from crashing into administration.

In 2018, Ted Baker was an independent company, whose shares were trading at £26 per share, on the London Stock Exchange. Things soon started to go wrong, as the business was blighted by falling sales profit warnings and losses.

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